The NCAA has lost an appeal in the O'Bannon likeness lawsuit. Players in the suit settled their claims against EA Sports and Collegiate Licensing Company (CLC). EA Sports is the video game designer and producer of the extremely popular college football games and CLC is the company that licenses and trademarks college marks and promotes those marks. The NCAA sought relief from the United States Supreme Court over the settlement. The NCAA wanted to intervene in the settlement to derail the agreement, but the Supreme Court denied the NCAA's request. For more information, see the links below:
http://msn.foxsports.com/collegefootball/story/Supreme-Court-rejects-NCAA-bid-to-halt-EA-Sports-settlement-011514?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Foxsports%2Frss%2FCFB+(FOXSports.com+News+for+COLLEGE+FOOTBALL)
http://www.cbssports.com/general/eye-on-sports/24408975/supreme-court-denies-ncaas-attempt-to-halt-likeness-settlement-
